an early glimpse at the things to fo for your MUSIC VIDEO

STEP-BY-STEP GUIDE TO MAKING YOUR MUSIC VIDEO:
1. Research  - TASK: - Embed 3 music video on your blog– for each one, answer the following questions:
i. Who are the artists, producer, director and production company behind it?
ii. What is the record label?
iii. Who are the target audience?
iv. Is there a narrative? If so, what’s the story?
v. Describe some of the cinematography; including camera work, editing, filters & special effects.
vi. Describe the mise-en-scene  – costume, lighting, make up, props, ‘acting’ etc.
vii. What make it successful?
2. Decide upon the artist/group – real or imagined – must NOT be signed to a record label – it’s best if it is someone you know or yourself – they must be available when you need them to be. – PUT EVIDENCE ON YOUR BLOG
3. Decide whether your video will be performance, combination (performance & narrative) or narrative only. The middle one – combination – is strongly recommended. – PUT EVIDENCE ON YOUR BLOG
4. REPRESENTATION & AUDIENCE Write a blog entry discussing the ethos of your chosen band or artist – how do you want them to be represented? What message are you putting across? Who is your target audience? – use the following categories: fans of… (example: ‘fans of Metallica will like this artist because…’)/ audience demographics & psychographics
5. Audience survey – design a quick survey and send it round electronically – you want useful data from representatives of your target audience but you can’t spend too long on this.
6. Evaluate your survey – blog your findings – say specifically how the new data will inform your production design decisions.
7. Storyboard your video – remember – it is only the first 2 minutes – so the song doesn’t need to play out – if you are making it for an actual artist – it is better to storyboard and make the whole video – then just submit the first 2 minutes. – PUT EVIDENCE ON YOUR BLOG
8. Plan your photoshoot – the photoshoot is a location reconnoitre – [You will be given a template.] – PUT EVIDENCE ON YOUR BLOG
9. Make a list of equipment you will be using – including model, make, specifications etc.
10. Create a Call Sheet – this is the plan for the shoot, including contact numbers – send to everyone involved. – [You will be given a template.] – PUT EVIDENCE ON YOUR BLOG
11. FILM IT – always take extra shots, and then some more – you need as much stock footage as will enable you to edit it and produce it as you envisaged it.
12. EDIT IT – Final Cut Pro only (unless you happen to be highly skilled, and have access to, Avid)
13. Get an early draft on your blog and ask for feedback from other year 11 students and the teacher.
14. Make your final draft.
15. Create a DVD for the teacher, and one for yourself.
16. Evaluate your video – 700-800 word essay. – [You will be given a template.]